Sergio Garcia's 2016 Byron Nelson Bag Reveals How Much Tour Fitting Has Changed in a Decade
Sergio Garcia's 2016 Byron Nelson bag featured Mitsubishi shafts and a traditional setup that reveals how much Tour fitting has changed in a decade.
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Golf Brand News
This is the desk's daily coverage. Brand moves, marketing plays, retail shifts, athlete deals, the WITB tells, and the what-does-this-mean takes the rest of golf media isn't writing.
Other publications cover the players. We cover the companies. The ones writing the checks, signing the deals, missing the moments, reading the room, and occasionally surprising everyone.
Filter by brand to track a specific name. Sort by date for the freshest. Every story here gets read against the Index, so when a brand makes a move you can see whether the data agrees.
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PAGE 7May 20, 2026 to May 23, 202625 articles · 21 brands covered
What Is Public Drip Golf?
Public Drip is a Brooklyn golf apparel brand founded in 2020 by Neil Tan, built for the public-course athlete with a menswear-rooted, sustainable approach.
What Is William Murray Golf?
William Murray Golf is a lifestyle golf apparel brand built around Bill Murray and his brothers. Founded 2016, launched 2017, known for bold, irreverent designs.
Where to Buy William Murray Golf
Buy William Murray Golf at williammurraygolf.com, theChivery.com, and the brand's official Amazon storefront. Here is where to find the full collection.
What Is Students Golf?
Students Golf is a Los Angeles apparel brand founded in 2021 by designer Michael Huynh, built around the witty, emotional experience of being an amateur golfer.
What Is Dormie in Golf?
Dormie is a match play term meaning a player leads by as many holes as remain. Once dormie, you cannot lose the match. Here is the meaning, origin, and history.
Memorial Day Golf Sales Reveal Which Brands Are Playing Defense
Under Armour Golf's aggressive Memorial Day outlet discounts reveal brand positioning challenges as it sits 60th in global rankings.
Jason Day's Wardrobe Is Doing More for Malbon Than His Swing
Jason Day's bold Malbon outfits are driving the brand's 82% growth surge and reshaping how golf apparel gets covered.
Srixon's Buy 2 Get 1 Promo Is a Volume Play in a Category It's Quietly Winning
Srixon's Buy 2 Get 1 Free golf ball promo is a calculated volume play as the brand climbs in a category Titleist has owned for decades.
Tour Edge's Zero T Putter Line Is a Direct Shot at the $199 Price Point Nobody Owns
Tour Edge launches the Zero T Putter Series at $199.99, targeting an underserved price tier with torque-reduction engineering and four distinct head shapes.
Who Makes McLaren Golf Clubs?
McLaren Golf clubs are made by McLaren Racing in partnership with 8AM Golf. The clubs use MIM technology and are designed by a team of former Titleist, Cobra, and Callaway…
Who Owns McLaren Golf?
McLaren Golf is owned by McLaren Racing, a subsidiary of McLaren Group. The launch is in partnership with 8AM Golf, parent of GOLF.com.
Where Is Manors Golf From?
Manors Golf is from London, England, founded in 2019 by Jojo Regan, Luke Davies, and Nick Watts. The brand draws from British heritage golf aesthetics.
Who Owns Takomo Golf?
Takomo Golf is owned by founder and CEO Sebastian Haapahovi. Grant Horvat and the Bryan Bros became minority shareholders in January 2025.
How Much Are McLaren Golf Clubs?
McLaren Golf clubs cost $375 per club, or about $2,625 for a 7-club iron set. Both Series 1 and Series 3 irons are priced the same.
Who Owns Manors Golf?
Manors Golf is owned by founders Jojo Regan, Luke Davies, and Nick Watts, with strategic angel investors including actor Nicholas Hoult and Jungle's Tom McFarland.
Are Takomo Irons Good?
Yes, Takomo irons are good. The Iron 201 is forged from S20C steel (same grade Miura uses) and sells for ~$589, roughly half the cost of comparable OEM sets.
Tour Edge Exotics CB Tops MyGolfSpy's Player's Iron Test and Nobody Noticed
Tour Edge Exotics CB led MyGolfSpy's 2026 player's iron test in Strokes Gained and proximity. Why isn't anyone paying attention?
Srixon's Annual Ball Promo Returns as the Brand Climbs the Rankings
Srixon's buy two, get one free golf ball promo runs through June 21, covering Z-STAR, Q-STAR, and Soft Feel lines at up to 33% off.
Sun Day Red's Women's Osprey Makes the Case That Golf Shoes Should Work Everywhere
Sun Day Red's Women's Osprey golf shoe bridges lifestyle and performance, signaling the brand's serious investment in the growing women's golf market.
Sunday Golf Uncorks a Wine Collab That Has Nothing to Do With Tiger
Sunday Golf partners with Adkins Family Vineyards on SUNDAY red wine, a $25 collab targeting the same casual golfer buying their award-winning bags.
Blue Tees Bets on Content Golf with Grass League Sponsorship
Blue Tees Golf becomes presenting sponsor of Grass League's Match Series, integrating its Rainmaker launch monitor into the par-3 league's broadcast.
Bad Birdie's Americana Play Signals a Brand Ready to Graduate From Disruptor to Institution
Bad Birdie's Eagle Has Landed Collection blends Americana with performance fabric in a summer drop that signals brand maturity beyond loud prints.
Arccos Turns 3.5 Million Shots Into a Case Against Every Other Rangefinder on the Market
Arccos data from 3.5 million shots argues slope-only rangefinders solve less than 20% of the yardage problem. Wind is the real factor.
Sun Day Red Takes Top Spot in Women's Golf Polo Showdown
Sun Day Red wins best women's golf polo in MyGolfSpy's 2026 test, beating RLX, Peter Millar, and Vineyard Vines on performance and fit.