Golf headcover resale value comes down to scarcity, brand reputation, tour-only access and collector demand. Here is what real sold-listing data shows.
The Feed, Page 11
Golf Brand News
This is the desk's daily coverage. Brand moves, marketing plays, retail shifts, athlete deals, the WITB tells, and the what-does-this-mean takes the rest of golf media isn't writing.
Other publications cover the players. We cover the companies. The ones writing the checks, signing the deals, missing the moments, reading the room, and occasionally surprising everyone.
Filter by brand to track a specific name. Sort by date for the freshest. Every story here gets read against the Index, so when a brand makes a move you can see whether the data agrees.
Which Golf Brand Stories Are in The Feed?
Random Golf Club is a golf community, media company and apparel brand founded by Erik Anders Lang. How it grew, what it is, and how it compares to Malbon.
MyGolfSpy's Ball Lab returns with a 93.0 score for the 2025 Titleist Pro V1, but the firmer 92.5 compression reading is the real story.
Peter Millar, G/FORE, and Greyson are quietly showing up on TJ Maxx's website under a "Reveal Designer" button. It's a channel strategy, not a failure.
Public Drip makes golf clothes for the municipal-course player, not the country club. A Brooklyn label betting that public golf is the bigger culture.
Bill Murray and his five brothers run a golf apparel label out of East Austin, built on loud prints and a refusal to take the sport seriously.
Buy William Murray Golf at williammurraygolf.com, theChivery.com, and the brand's official Amazon storefront. Here is where to find the full collection.
Dormie is a match play term meaning a player leads by as many holes as remain. Once dormie, you cannot lose the match. Here is the meaning, origin, and history.
Jason Day's bold Malbon outfits are driving the brand's 82% growth surge and reshaping how golf apparel gets covered.
McLaren Golf clubs are made by McLaren Racing with 8AM Golf, using MIM technology and a design team of former Titleist, Cobra and Callaway veterans.
McLaren Golf is owned by McLaren Racing, a subsidiary of McLaren Group. The launch is in partnership with 8AM Golf, parent of GOLF.com.
Manors Golf is owned by founders Jojo Regan, Luke Davies and Nick Watts, with angel investors including actor Nicholas Hoult and Jungle's Tom McFarland.
Takomo Golf is owned by founder and CEO Sebastian Haapahovi. Grant Horvat and the Bryan Bros became minority shareholders in January 2025.
Manors Golf is from London, England, founded in 2019 by Jojo Regan, Luke Davies, and Nick Watts. The brand draws from British heritage golf aesthetics.
Yes, Takomo irons are good. The Iron 201 is forged from S20C steel (same grade Miura uses) and sells for ~$589, roughly half the cost of comparable OEM sets.
Shot Scope launches the Shot Scope 6, distilling 460 million shots into six key metrics designed to simplify game improvement for overwhelmed golfers.
Golf Pride's Zero Taper putter grip challenges SuperStroke's dominance with a stability-focused design that preserves feel through impact.
Malbon is popular because it brought streetwear sensibility to golf apparel, helped by collabs with Nike and Coca-Cola and Jason Day's 2024 Masters moment.
Malbon Golf is owned by founders Stephen and Erica Malbon, who started the brand in Los Angeles in 2017. Anthos Capital led a $33 million funding round in 2025.
Callaway Golf is headquartered at 2180 Rutherford Road, Carlsbad, California, where it has operated since the early 1980s. Parent: Topgolf Callaway Brands.
Callaway clubs are designed in Carlsbad and mostly assembled in Monterrey, Mexico since 2010, with components from Asia. Premium balls come from Chicopee, MA.
TaylorMade is headquartered at 5545 Fermi Court, Carlsbad, California, with about 2,100 employees. Owned by Centroid Investment Partners since 2021.
TaylorMade clubs are designed in Carlsbad, California with assembly in the US and Japan. Components are sourced from China, Taiwan, Japan, and Vietnam.
Titleist is headquartered at 333 Bridge Street, Fairhaven, Massachusetts, where parent Acushnet has operated since 1910. Its ball plants are in New Bedford.
Titleist clubs are assembled in Carlsbad, California and regional hubs, with components from Japan, Taiwan, China and Vietnam. Designed in the USA.






