As the golf season draws near, momentum across the industry is picking up, reflected in a nearly 22% average increase in interest across all brands on the DORMIED Index from February to March. With warmer weather and peak golf season approaching, fans are tuning in, searching, and engaging more than ever. Here are the key takeaways…

The largest ranking jump we saw in February was L.A.B. Golf who moved up 12 spots with an 124% increase in interest…